SATIRE MESSAGES IN NARASI TV’S MATA NAJWA MENANTI TERAWAN
Abstract
The existence of new media provides a dynamic process of delivering messages and opinions made by the community and mass media. The present study discusses the meaning of the satire messages in the one of episodes of Narasi TV which titled Mata Najwa Menanti Terawan. The present study uses Barthes’ semiotic approach related to the concepts of denotation, connotation, and myth. The video is analyzed by taking several scenes on the video by selecting scenes that refer to non-verbal communication. The results of the present study indicate that Mata Najwa Menanti Terawan’s episode can be considered a planned direct satire to the then Minister of Health, Terawan Aguas Putranto to encourage him to appear in public more and be more open in handling Covid-19 pandemic in Indonesia. The satire given in the episode suggests a doubt about how Putranto perfoming his role as Minister of Health.