The Nexus Between Prized-Linked Savings Products Toward Interests In Saving Communities: Indonesian Islamic Bank

Suharto; Harrys Pratama Teguh; Muhammad Iqbal Fasa; Anas Malik; Ani Nurul Imtihanah; Sri Nurhayati

Suharto Universitas Islam Negeri Raden IntanLampung, Indonesia
Harrys Pratama Teguh Universitas Ibnu Khaldun,Bogor,Indonesia
Muhammad Iqbal Fasa Universitas Islam Negeri Raden Intan Lampung, Indonesia
Anas Malik Universitas Islam Negeri Raden IntanLampung, Indonesia
Ani Nurul Imtihanah Institut Agama Islam Negeri Metro, Lampung,Indonesia
Sri Nurhayati Institut Keguruan dan Ilmu Pendidikan Siliwangi, Cimahi, Indonesia

Keywords: Savings, Prize-Linked Saving, Community Interest

Abstract

It This study aims to find out how the savings products are offered by BRI Syari'ah, as well as their influence on people's interest to save. We used 50 respondents who then examined the characters of respondents that included education, age, and gender. The analysis technique used to test the two variables is descriptive test, data quality test, and hypothesis test. The results stated that the correlationcoefficient value of 0.787 means that the relationship between prize-linked saving (PLS) and people's interest to save has a strong relationship based on the correlation interval of 0.60-0.799 so that the higher the Number of benefits offered by prizes, the greater the community's interest in saving at a Sharia Bank.