COMPANY PERFORMANCE ANALYSIS BASED ON ISO 9001 COMPLIANCE USING BALANCED SCORECARD METHOD IN PT. SNW ELECTRONICS

Abstract

Business competition continues to increase, and the selection of the right strategy required the company to grow sustainably. By 2030, estimated requirement for food and beverages will increase significantly, and will reach 194 billion US dollars. The requirement of coolers and freezers also increases in accordance with the development of food and beverage growth. PT. SNW Electronics experienced a decrease in sales revenue of coolers and freezers up to 6% in 2020. In contrast, competing companies experienced a significant increase thus an analysis of the performance of the company that has won the ISO 9001:2015 certificate required to carry out. The analysis has conducted to determine the company's performance from a financial and non-financial perspective based on the analysis of the balanced scorecard method, to determine the company's compliance with the implementation of ISO 9001:2015, and to determine the contribution of ISO 9001:2015 compliance to the company's performance. This qualitative research uses the method of observation and interviews with informants consisting of top management and employees of the company. Qualitative datas processed and analyzed using Nvivo 12Plus software. The results showed that the company's performance from the non-financial perspective was good, while the financial perspective was not. The company's compliance with ISO 9001:2015 is good, and the contribution of ISO 9001:2015 to the company's performance is good. The implications of this research encourage top management to take significant steps to improve performance from a financial perspective, for example by increasing product prices. Non-financial performance has been good so that it can encourage the achievement of financial performance, only out- of-the-box steps required to improve financial performance. This state-of-the-art research conducted in a company based on ISO 9001: 2015 compliance with performance measurement using the balanced scorecard method, which is rare or even never done by other researchers before. ISO 9001:2015 as a high-quality management system with its seven-management principles prooved significantly contributed to the company's performance.