SATIRE MESSAGES IN NARASI TV’S MATA NAJWA MENANTI TERAWAN

Sri  Tanti Tamara; Yudha  Asmara Dwi Aksa; Reza  Anggriyashati Adara

Sri Tanti Tamara Communication, Fakultas Komunikasi Sastra dan Bahasa, Universitas Islam “45”, Bekasi
Yudha Asmara Dwi Aksa Communication, Fakultas Komunikasi Sastra dan Bahasa, Universitas Islam “45”, Bekasi
Reza Anggriyashati Adara English Literature Departement, Fakultas Komunikasi Sastra dan Bahasa, Universitas Islam “45”, Bekasi

Keywords: Media, Satire Messages, Semiotics

Abstract

The existence of new media provides a dynamic process of delivering messages and opinions made by the community and mass media. The present study discusses the meaning of the satire messages in the one of episodes of Narasi TV which titled Mata Najwa Menanti Terawan. The present study uses Barthes’ semiotic approach related to the concepts of denotation, connotation, and myth. The video is analyzed by taking several scenes on the video by selecting scenes that refer to non-verbal communication. The results of the present study indicate that Mata Najwa Menanti Terawan’s episode can be considered a planned direct satire to the then Minister of Health, Terawan Aguas Putranto to encourage him to appear in public more and be more open in handling Covid-19 pandemic in Indonesia. The satire given in the episode suggests a doubt about how Putranto perfoming his role as Minister of Health.